Tectonomy, a leadership and management training company, needed a logo that reflected its mission of driving organizational change. The concept drew inspiration from the movement of tectonic plates, a metaphor for shifting perspectives and reshaping behaviours at every level of an organization.
The resulting mark was clean, modern, and professional, balancing a strong symbolic foundation with a corporate tone suited to Tectonomy’s audience. Paired with a supporting colour system and typography, the identity established a clear, confident presence that communicated both stability and transformation.